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A Gloucestershire restaurant was recently preparing to participate as a vendor at an outdoor event for the first time. Not knowing exactly what they were getting into, the restaurant owners began looking into options for portable refrigeration. The first thing they looked at was refrigerated van hire. Yet a careful evaluation of their needs revealed that refrigeration trailer hire was a better option.

In 2013, NHS Supply Chain published an important paper outlining how healthcare providers can take advantage of temporary refrigeration options. The NHS Supply Chain can provide medical facilities with a number of refrigeration options for storing blood, pathology samples, and so on.

The portable cold storage business is made up of two types of clients: those who need equipment for a planned event and those who need help with an emergency. Believe it or not, the base of our business is the first group. Thus, we often find ourselves helping clients weigh the costs of walk-in freezer hire against its benefits. The cost of renting a portable freezer unit runs far deeper than just the bottom line price a company pays for the rental. There are so many other things to consider. For example, what is the cost of renting versus buying? Alternatively, what is the cost of losing business because you do not have enough cold storage capacity? These are just two of the questions to consider when weighing the cost of temporary cold storage.

Now that the 2014 World Cup is over, football fans the world over can get back to the day-to-day routine that governed life before the start of the globe's biggest sporting event. And for companies like ours, we can get back to a more normal schedule of refrigerated trailer rental. The World Cup certainly kept us busy over the last month.

On Wednesday, June 11 (2014), a utility company was digging in the area of The Cut, in south-east London. A power line was accidentally severed during the operation, cutting the electricity service to a number of local shops, restaurants, and homes. If you were a restaurant owner doing business in the neighbourhood, what would you do with your walk-in freezer?

Imagine a fleet of refrigeration trailers all lined up to keep food cold during the annual Glastonbury Festival. On the other hand, perhaps there is a small restaurant in need of temporary, portable refrigeration in London. Modern technology has made cold storage as practical and efficient as ever. However, it has not always been that way.